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Direct mail marketing can still maintain its place in a place in your modern marketing portfolio. Even in our digital age, sending mail to a home or office is the best way to keep current customers and find potential sales targets. If your direct mail effort is not working as effectively as you would like for your business or organization, there are probably mistakes in your approach. Your direct mail effort could definitely be failing to attract the attention it deserves. With just some slight corrections, your direct mail campaign can get back on its feet and start making you money and building your customer base. Continue reading “Reasons Your Direct Mail Is Failing” »

Money can’t buy happiness, but these days it can buy you some pretty cool stuff. As home automation starts to be a thing of the present rather than the future, home gadgets are becoming just as cool as any other portion of the tech sector. Don’t believe it? Let me build my case.

Exhibit 1: Home Security

Most cable companies offer home security over your wireless network that can be accessed from any device, even remotely. (Although if my home security is only as reliable as my Comcast wireless, I’m in trouble) These systems can detect the sounds of breaking glass, and even help with flooding detection. But my pick for home security is this home lock from Goji. The sleek design and welcome message are enough to make it look high tech, but this lock also features bank-level security, wi-fi access, and snaps photos of visitors and alerts you via text message and email. Continue reading “Cool Home Goods for Techies” »

2014_SES_27_Flip_SHP_LS_4916While the Groundhog may have rained on our parade for warmer weather, it will come around eventually. With warm weather comes boating season, and what better way to get out on the water than on a pontoon boat? Pontoons are the perfect party vessel, they can double as a fishing boats, and many are capable of watersport activities. Whether you are a proud pontoon owner looking to make a few upgrades to your boat this year, or searching for the perfect gift for someone who loves their pontoon, here are a few tech products that work perfectly with pontoon boats.

Continue reading “Must Have Pontoon Tech Gear” »

The future is evidently now, and many of those neat-o gizmos you ogled over in the cartoons and movies are quickly becoming a reality. Although floating cars are still a ways away, smartwatches are here and they are big, bold and busting out quite a few unexpected stops. A true standout among a small, elite crowd is the newly revisited and remodeled Pebble Steel, a striking and highly capable smartwatch that’s surprisingly affordable (averaging around $249.99) and amply professional in appearance. A popular, fashion-oriented and well-polished product indeed, the new Pebble Steel has much more on its mind than just the time of day.

Residing on the upper tier of functionality and flare, the Pebble Steel smartwatch has been quickly making a name for itself during its short lifespan, already outclassing its predecessor, the original Pebble, which in only twelve months of availability secured a home on well over 300,000 wrists. The Pebble is successfully laying claim to an expanding smartwatch kingdom, and it seems that the new Steel version is about to put a fork in the remaining competition. At least for the time being.

Continue reading “The New Pebble Steel Smartwatch Keeps You Punctual & Fashionably On Point” »

New Years resolutions are all about personal growth, but why not make some resolutions for your business, too? (Ones you can actually keep!) Your business probably doesn’t need to lose weight or quit smoking, but chances are you have plenty of goals for your business, and January is a great time to articulate them and incorporate them into your business strategy. These ideas are just the tip of the iceberg.

1. Act professional & look the part.

Small businesses have a certain charm about them, and you can certainly get away with wearing jeans more often than the average executive. But with so many small businesses today, you still need to appear professional and together when interacting with more mainstream businesses. This means that an office space that doesn’t look like you’re running your company out of a garage is often crucial. Invest in office furniture and clutter savers to look the part of a savvy firm. If you’re on a budget, companies like Corporate Office Interiors offer used and remanufactured office furniture at a lower price.

Continue reading “5 New Years Resolutions for Your Small Business” »

downloadIn today’s technological world you can find the job of your dream just from doing a few searches online. The problem is that many people don’t know where to begin, or how to go about making themselves stand out in a sea of applicants for a single position. That’s why we’ve laid out a few great online job search tools for you to explore that can help you find the job of your dreams.

Continue reading “Online Job Search Tools” »

When you are envious of those individuals who have more twitter followers than you; this write up will offer you a valuable guide, that will enable you to hassle-free acquire more Twitter followers in just a couple of minutes. To learn more, then read on.

By means of adopting some habits, you can entice more and more people to follow you. This way, you could obtain much more Twitter followers. Generally, what you tweet, how frequent you tweet and how you usually do it are all factors. There are a few convictions that you could follow which can not only make your different tweets to be a lot more intriguing but memorable too. Let us now have a look at several of the factors which can substantially assist you in your endeavor to secure a lot more Twitter followers.

Continue reading “Things You Need to Figure Out in Increasing the Total Number of Your Followers on Twitter” »

Business and DataThe massive amount of data created every day is a gold mine for business-minded individuals – but only if they can harness it properly. Business analytics is the process of analyzing data to determine best practices and a good course of action for a company, based on the information given. If companies take advantage of the data that’s available, they can optimize profits and productivity while lowering overhead and risk. Check out these data and business statistics from TheNextWeb.com:

Continue reading “Interesting Facts About Business and Data” »

byte and mortar

Closed-door office buildings are a thing of the past. In their place, the hot new trend in productivity and networking is the concept of shared workspaces. Emphasizing collaboration, open floor plans, and cost-effective pricing, co-working spaces (as they are also called) offer virtual office services or flexible, low-cost office rentals and are becoming popular with small business owners and tech startups.

Co-working spaces boast all the necessary features of a traditional office, without an expensive long-term contract hanging over clients’ heads. Popular features include receptionists and answering services, mail and package services, WiFi and utilities, security, printing and copying, conference spaces – even cleaning! Some co-working spaces also offer full-service private offices or permanent workspaces for a slightly higher fee. In addition to offering full-service office environments, collaborative workspaces encourage networking and innovation among users, which boosts productivity and can lead to fruitful business relationships. Shared workspaces are perfect for those who currently work from a casual location (out of their home, at a coffee shop, etc.) and are looking for a more professional venue to call home. These flexible, inspiring spaces have drawn entrepreneurs from all sectors of the workforce, and that trend is continuing to grow.

Continue reading “The Rise of the Shared Workspace” »

Technology is a magical thing. Love is a magical thing. And when the two come together, you get something truly wonderful. More and more couples on their way to matrimonial bliss are embracing the use of technology to make their wedding day unique, special, and hassle-free.

1. Create a wedding website to provide guests with lodging options, details about the event, and even an eco-friendly way to RSVP. Your crazy aunt may still call you 100 times pre-wedding, but some of your more tech-savvy friends may not.

2. Use online or mobile budgeting applications like mint.com to make sure you stick to your wedding budget.

3. Change your Facebook relationship status to “married” immediately after you say “I do” (if you’re into that kind of thing).

Continue reading “10 Awesome Ways to Use Technology for Weddings” »